Basic:
- Efficient solution on E-mail marketing.
- No installations or hardware needed.
- User friendly and powerful solution.
- Availability 24 hours/ day through web reader.
- Unlimited phone support.
- Safe drift and surveillance.
- Free updates.
Subscribers:
- Automatically creates a box for subscription on the website.
- No manual handling for new subscribers.
- Collects up to 25
customised data fields for each subscriber.
- Choose which formats are available: HTML/text.
- Possibility to use single or double opt-in for verification of E-mail addresses.
- Import can be done from Excel, text, Access and SQL-databases.
Create newsletters – general functions:
- Create newsletters in HTML and text formats. Every recipient gets automatically the right format.
- Built-in HTML-editor renders possible work with templates.
- Possibility to create an own database with images to be used in newsletters.
- Create recipient adjustable newsletters based on up to 25 parameters (for example: Hi Lars,).
- Automatic function for simple deregistration
- Automatic function for forwarding of newsletters (saves addresses).
- Automatic function for updating of subscription.
- Possibility to have “one button notification” at for example seminar invites
Create newsletters – additional services:
- One button notification to seminars or orders etc.
- Integration of questionnaires for marketing survey with advanced reporting.
- Integration of function for direct help (live help).
- Increased reporting (campaign evaluation) which rapports sails per newsletters in web shop.
Sending newsletters:
- Circulars can be made based on lists, selection profile or based on earlier clicks.
- Circulars can be time planned up to 30 days in advance.
- Recipients automatically get newsletters in the right format (HTML or text).
- Bad e-mail addresses, “bounces”, are handled automatically by the system.
Reporting – basic functions:
- Amount of opened newsletters
- Amount of clicked on links
- Amount of clicks per link
- Amount of bad e-mail addresses
- Most active subscribers
Deregistration:
- Can be done via the home page or by a link in the newsletter.
- Can be stored and used as filters at new imports.
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